Ariana Grande introduces Cloud Aurora, the newest fragrance in her Cloud collection, launching July 14. The global multi-platinum recording artist, actress, and entrepreneur expands one of her best known fragrance lines with a new Eau de Parfum built around warmth, sweetness, spice, and a dreamlike mood. FRAGRANCES The Cloud franchise began in 2018 with the […] More
Carolina Herrera introduces La Bomba Intensa, the next chapter of La Bomba. The new Eau de Parfum takes the original fragrance into a more intense direction through juicy wild berries, Venezuelan orchid and red amber. Designed for evening wear and after-dark moments, the scent belongs to the floral ambery fruity family and speaks to women […] More
Memo Paris introduces Menorca, a fragrance shaped by the island’s whitewashed houses, clear coves, salt flats and coastal air. Clear water, white architecture and untamed vegetation give the younger, more private Balearic island its distinct identity. The composition begins with the freshness of early morning, when cool walls meet the first movement of the sea. […] More
MCM introduces Cozy Cat Eau de Parfum as the newest character in its animal inspired fragrance collection. The launch marks the first addition to the line and extends its playful cast through a feline figure associated with curiosity, instinct and independence. FRAGRANCES Cozy Cat draws on the contrasting qualities often linked to cats, from grace […] More
Khloé Kardashian adds XO Blue to her fragrance portfolio, marking the third pillar in her beauty empire. Developed with DSM Firmenich perfumer Clement Gavarry, the scent captures a sun-drenched vacation experience, designed to transport the wearer through a defined olfactory journey. FRAGRANCES XO Blue opens with top notes of lychee and bergamot, leading into a […] More
Marc Jacobs introduces Daisy Fragrance Mists, a collection of four all-over sprays created for use on the hair and body. Each fragrance explores a distinct profile through citrus, fruit, floral, coconut, vanilla, and macadamia notes. FRAGRANCES The lightweight formula hydrates the skin while adding fragrance. Each mist works on its own, giving every composition a […] More
There is a particular kind of fragrance that earns its reputation quietly, through word of mouth, through skin rather than press releases, through the moment someone asks you what you are wearing. INITIO Parfums Privés Lift Me Up is moving exactly that way. Launched globally in February 2026 following an exclusive pre-launch at Neiman Marcus […] More
Bottega Veneta introduces Alta, a new fragrance collection composed of ten Eaux de Parfum. The launch expands the house’s work in scent through a wider view of Italy, moving across different moods, times of day, and olfactory textures. Alta follows an earlier fragrance chapter rooted in Venice and now looks at Italy through a broader […] More
Comme des Garçons To Vetiver places vetiver at the center of a woody spicy Eau de Parfum built around ancient materials, dry aromatics, resinous warmth, and skin-level depth. The 100ml fragrance treats vetiver as both ingredient and subject, giving the note a full olfactory structure through black pepper, white thyme, opoponax, amber, musk, and myrrh. […] More
D.S. & Durga introduces Rose Pacific, a limited-edition fragrance that expands the brand’s roses-by-the-sea idea through a West Coast lens. The scent takes the familiar structure of Rose Atlantic and shifts it toward California. Rose Atlantic evokes summer in New England with pink salt spray and roses along the Atlantic coast. Rose Pacific moves toward […] More
Drake continues to build Better World Fragrance House with the launch of Cloudar, a new Eau de Parfum that brings a fresh woody aromatic scent into the brand’s lineup. The release follows Summer Mink and extends the fragrance house through a genderless composition designed for close wear. Cloudar places softness, warmth, and clarity into focus, […] More
Salt & Stone Black Rose & Oud collection centers on dark florals, warm woods, and skin-focused body care. The scent opens with black rose and lily of the valley, creating a floral introduction with depth and softness. Oud and mahogany move through the heart, giving the fragrance a warmer, more textured direction. Vetiver, santal, amber, […] More
