In collaboration with Focus Features, Heretic Parfum has unveiled Nosferatu Eau de Macabre, an immersive fragrance inspired by Robert Eggers’ reimagining of Nosferatu. Moving away from conventional vampire scents like blood or smoke, Heretic sought to encapsulate the eerie ambiance of Eggers’ gothic horror, creating a perfume that transports wearers to the chilling world of […] More
anatomé introduces its Wellbeing Parfums collection, reimagining fragrance as a tool for emotional and physical well-being. Moving beyond traditional perfume concepts, the collection blends botanical essences with aromachology—the science of scent’s impact on the brain—to support a balanced lifestyle. With each parfum, anatomé taps into the power of nature to offer more than just a […] More
PHLUR‘s Soft Spot Eau de Parfum offers a modern take on the floral fragrance family, blending warm, inviting notes of vanilla orchid, sandalwood, and musk. As a skin-on-skin scent, Soft Spot brings a touch of intimacy, wrapping the wearer in a delicate yet sultry veil of warm florals and amber. This fragrance is designed to […] More
Chanel ’s new No. 5 campaign, set for release in October, presents a cinematic twist with Hollywood stars Margot Robbie and Jacob Elordi as the leads. Directed by Luca Guadagnino, the short film See You at 5 follows the two actors as they navigate the anticipation of a missed rendezvous. Robbie, who has been an […] More
Cult Gaia, renowned for its iconic fashion pieces, has officially entered the beauty industry with the launch of its first fragrance line. The brand’s bold foray into perfume introduces three distinct scents, each inspired by Farsi words and designed to capture unique elements of nature and the human experience. The trio of fragrances—Zan, Mast, and […] More
Today marks the launch of Hermès‘ latest addition to its fragrance collection: Barenia Eau de Parfum. This new feminine fragrance pays homage to the brand’s iconic Barenia leather, known for its luxurious texture. Barenia Eau de Parfum embodies the essence of a woman who is free-spirited, with a daring energy that is impossible to resist. […] More
Gigi Hadid, the renowned US Dutch Palestinian supermodel, has taken on a new role as the global ambassador for Rabanne’s latest fragrance, Million Gold For Her. In the brand’s stunning campaign, Hadid embodies the essence of modern luxury, effortlessly bringing the fragrance’s theme to life. Dressed in a metallic gold two-piece outfit, Hadid’s look captures […] More
Johnny Depp has returned to the forefront of fashion and fragrance by once again becoming the face of Dior’s iconic scent, Sauvage. This moment is a significant milestone in Depp’s career, coming more than a year after his highly publicized legal battle with ex-wife Amber Heard. Depp’s renewed association with Dior is not just symbolic […] More
Ôrəbella has just launched Nightcap, an intriguing new addition to their fragrance line that promises to blend warmth, comfort, and a touch of the unexpected. This aphrodisiac fragrance is designed to evoke a sense of nostalgia while delivering a unique sensory experience. The scent profile of Nightcap is built around a core of cozy vanilla, […] More
Rihanna is fronting Dior’s latest fragrance, L’Or de J’adore, crafted by the house’s perfume creation director, Francis Kurkdjian. Known for his innovative approach, Kurkdjian describes the fragrance as the essence of sunlight touching the curve of a shoulder on a spring day, blending notes of jasmine, rose, ylang-ylang, lily of the valley, and violet. With […] More
Moses Sumney is no stranger to breaking the mold, and his latest venture as the face of Rabanne’s Million Gold Eau de Parfum Intense is yet another example of his boundary-pushing ethos. Known for his genre-defying music and fearless approach to art, Sumney brings his distinctive flair to the world of luxury fragrance. With albums […] More
Byredo‘s latest fragrance, Desert Dawn, emerges as a tribute to the harmonious contradictions found in nature. This unisex scent belongs to the woody spicy family, capturing the essence of the desert landscape at the break of day. With a careful blend of warm, spicy, and earthy notes, Desert Dawn offers a nuanced olfactory experience that […] More
