Byredo introduces Vesuvio, a limited-edition 18-colour eyeshadow palette shaped by the creative direction of its Creative Image and Makeup Partner, Lucia Pica. Rooted in 19th-century Neapolitan painting, the palette traces a visual and emotional journey from the stillness of the Mediterranean landscape to the charged spectacle of Mount Vesuvius in eruption. MAKEUP Pica, a Neapolitan […] More
Beauty is moving beyond “clean” claims and focusing more on results backed by science. Today’s consumer approaches products with a research mindset, looking for evidence, transparency, and real results. Skin and hair now serve as visible indicators of overall health, which has pushed brands to develop formulas rooted in science. SKINCARE The brands to follow […] More
Kylie Cosmetics launched a new Pomegranate Lip Butter inspired by the personal preferences of Kylie Jenner. This product functions as an ultra-hydrating balm. The brand developed this formula to hydrate and protect the skin barrier of the lips. It delivers a juicy sweetness alongside a sheer red color and a glossy finish. This specific release […] More
CELINE Beauté expands its lip offering with the launch of Le Rouge CELINE Matte Lip Balm Collection, arriving in April 2026 as the next chapter in the Maison’s growing beauty universe. First introduced with the satin lipstick unveiled during Hedi Slimane’s “La Collection de l’Arc de Triomphe” show in March 2024, CELINE Beauté continues to […] More
r.e.m. beauty expands its color lineup with the Mélange à Trois Blush & Highlight Stick, a new cream product designed to deliver personalized glow through a single swipe. The stick combines blush pigment and luminous highlight pearls in a marbled format, ensuring that each application creates a slightly different result. MAKEUP Each Mélange à Trois […] More
Rhode expands its product range with the launch of Caffeine Reset and Peptide Lip Boost, two new treatments that address fatigue, puffiness, and lip volume. Founded by Hailey Bieber, the brand continues to build its reputation around concise routines and targeted formulas. To mark the release, Rhode tapped supermodel Anok Yai to star in a […] More
Fenty Beauty revisits one of its most recognizable pink shades with the return of Wattabrat, timed for Valentine’s Day. Known for its light pink shimmer, the shade anchors a limited collection that expands the original color into multiple formats while introducing a new, deeper pink tone. MAKEUP The Wattabrat collection includes two pink shades presented […] More
MAC Cosmetics has partnered with global ambassador Doja Cat to release a limited-edition lip kit inspired by her viral red lip from the 2025 VMAs. The collaboration translates a widely recognized beauty moment into a focused product offering rooted in Doja Cat’s personal routine. LIPS The kit draws directly from the products Doja Cat wore […] More
Laneige releases the JuicePop Box Lip Tint with its new global partner, the Grammy-nominated group Katseye. The group fronts the campaign for this latest innovation. The release draws inspiration from the viral popularity of Korean lip tints. The concept translates sound into color by rooting each shade in a different music genre. MAKEUP A clip-on […] More
Urban Decay introduces a new campaign for its 24/7 Liquid Stick Eyeliner, starring brand ambassador Dove Cameron. The project centers on the idea of duality in self-expression, a theme the brand associates closely with Cameron’s public persona and her approach to confidence. EYE MAKEUP Cameron anchors the campaign with a direct and playful tone. In […] More
Summer Fridays expands its lip category with the release of SoftLine Lip Liner and Flushed Lip Stain, two products designed to work independently or as a paired routine. They focus on defining lip shape, enhancing natural tone, and delivering comfortable wear through lightweight formulas and considered application tools. LIPS SoftLine Lip Liner centers on structure […] More
Milk Makeup expands its Cooling Water line with the Cooling Water Jelly Shimmer Highlighter Stick, a new all-over shimmer product. Designed for use on the face, eyes, lips, and body, the stick delivers multidimensional shine through a clear base filled with color-flipping pearls. HIGHLIGHTERS The Jelly Shimmer relies on a clear base to ensure the […] More
