Latest stories

  • Kérastase Celebrates 60 Years with Sydney Sweeney as the Face of Elixir Ultime

    This year, Kérastase celebrates a remarkable milestone—its 60th anniversary. To mark this occasion, the brand has reinvented one of its most beloved and iconic products, the Elixir Ultime hair oil. Born in the 1960s during the height of the women’s liberation movement, Kérastase has always championed strength, individuality, and the empowerment of women. The brand’s […] More

  • Step-by-Step Guide to Willy Chavarria’s NYFW Hair

    At this year’s NYFW, Willy Chavarria ’s Spring/Summer 2025 collection, “América,” made a lasting impression on the runway. The collection drew inspiration from photographer Nacho Lopez’s work, honoring diversity and unity. The energy of the show was heightened by a live performance from Yahritza Y Su Esencia and concluded with the exciting announcement of Chavarria’s […] More

  • OUAI Unveils Limited-Edition St. Barts Hair Oil

    OUAI has launched its highly anticipated St. Barts Hair Oil, a limited-edition product designed to transport your senses to a tropical paradise while delivering high-performance hair care benefits. This new offering from the celebrity-favorite brand is infused with the signature St. Barts scent, known for its tropical aroma. But it’s not just about the fragrance—this […] More

  • Dyson Launches Limited-Edition Onyx Black and Gold Collection

    Dyson continues to push the boundaries of hair care innovation with the introduction of their latest limited-edition Onyx Black and Gold colorway, available exclusively at Ulta. The luxurious new hue graces some of Dyson’s most sought-after hair care tools, including the Supersonic™ Hair Dryer, the Airwrap™ Multi-Styler, and the Airstrait™ Hair Straightener. Each product in […] More

  • Blake Lively Unveils Blake Brown Beauty

    Blake Lively, the star we know from “Gossip Girl” and “It Ends With Us,” has officially launched her haircare line, Blake Brown Beauty, now available at Target. HAIR While the celebrity beauty brand scene is already crowded, Lively is determined to make her mark with a unique approach focused on simplicity and authenticity. Simplicity at […] More

  • Pigeon Hair: The Iridescent Trend

    The next hair trend making waves on social media is perfect for those who love to experiment with their look. Pigeon hair, a sophisticated homage to the vibrant Manic Panic hair color days of Tumblr, has captured the imagination of bold individuals. This trend features a base of gray hair with blended pops of pastel […] More

  • DSCENE Editorial Staff Reviews OWAY’s Products

    The Oway hair products provide a comprehensive solution for a wide range of hair care needs, making them an ideal choice for those seeking versatile and high-quality hair care. Our beauty staff recently had the opportunity to test the Phytoprotein Mist and Silver Steel Hair Bath, along with the other products in the DailyAct line, […] More

  • Balmain Hair Couture Celebrates 50 Years with “Savoir-Faire” Campaign

    This month, luxury house Balmain Hair Couture proudly presents its largest campaign yet, “Savoir-Faire,” celebrating 50 years of hair craftsmanship. The Fall-Winter 2024 campaign features four models from diverse backgrounds, including the quintessential American supermodel Sean O’Pry and captivating beauty Sabina Jakubowicz, a digital creator and the new brand ambassador of the house. Sabina’s vibrant […] More

  • Alejandra Vzqz

    Keeping Your Wig Secure: The Secret is Lace Glue

    Picture yourself going out the door with your wig properly fixed and feeling natural and firm the entire day. That’s the beauty of the lace glue, as it leaves no room for worry about whether the wig will stay in place during the day. Whether you go to the office, jogging, or party all night […] More

  • Aleksandra Modrzejewska

    Hair Loss 101 Understanding the Causes and Solutions

    Hair loss is a common issue that affects millions of people worldwide. It can be a source of stress and insecurity, but understanding the causes and available solutions can help you manage and address this condition effectively. Whether you’re experiencing early signs of hair thinning or more advanced hair loss, knowing your options is the […] More

  • Rihanna’s Hair Care Line Sparks Conversation on Natural Hair

    After Rihanna announced her highly anticipated Fenty Beauty hair care line, there has been much commentary around the creative choice of featuring her with a wig in promotional images. Announcing the new brand last week, Rihanna shared on Instagram that this venture was a natural progression of her business and a beauty category close to […] More

  • Rihanna Expands Beauty Empire with Launch of Fenty Hair

    Fenty Hair is making waves! Rihanna took the beauty world by storm with the announcement of her new hair care line. The multi-talented singer and beauty mogul shared the news on Instagram, delighting fans with a sneak peek into Fenty Hair through a visually striking campaign video. This latest addition to the Fenty Beauty family […] More

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