Byredo continues to explore the boundaries of scent and design with the launch of Infra Luna 2.0, its second collaborative lamp developed with French designer Benoit Lalloz. Building on the success of the original release, the new edition refines the concept of a scent diffuser that operates without a flame. Instead, the lamp uses targeted […] More
Carolina Herrera introduces a fresh new chapter in its fragrance portfolio with La Bomba, a 2025 Eau de Parfum crafted for women who move through life with purpose and ease. True to its name, La Bomba makes a confident entrance, wrapped in a butterfly-shaped bottle that symbolizes transformation. The scent arrives as an invitation to […] More
CHANEL never treated chance as a stroke of luck. For Gabrielle Chanel, it was a decision. A move made with purpose. “Chance is my soul,” she famously declared. In the universe she created, chance doesn’t arrive uninvited, it’s pursued, created, and claimed. That philosophy lives on in CHANEL’s fragrance line CHANCE, a series that doesn’t […] More
With Kurky, Maison Francis Kurkdjian explores a unique emotional space, recapturing the nostalgic joy of childhood through fragrance. Named after the affectionate nickname given to perfumer Francis Kurkdjian in his youth, the fragrance is more than a nod to personal history. It’s a declaration of freedom, wonder, and the joyful rebellion of seeing the world […] More
Glossier has once again redefined the boundaries of personal scent with the launch of its latest fragrance, You Fleur, a unisex perfume that promises a unique olfactory experience for each wearer. Launched in 2025, You Fleur is designed to enhance the natural scent of the skin, adapting its characteristics to create a truly personal aroma […] More
Maison Margiela ’s REPLICA line continues its tradition of evoking sensory memories with Never Ending Summer Eau de Toilette, a fragrance designed to encapsulate the charm of an Italian summer. Launching on March 21, this fresh citrus blend transports wearers to sunlit terraces overlooking the Amalfi Coast, where the scent of citrus mingles with the […] More
Terre d’Hermès Eau de Parfum Intense by Hermès captures the raw intensity and power of the earth’s core. This new iteration of the iconic Terre d’Hermès fragrance deepens the exploration of earth’s primal forces, combining fiery essence with aromatic sophistication. The scent opens with the sharp zest of bergamot, melded with the deep, resonant aromas […] More
Kylie Cosmetics expands its fragrance line with Cosmic 2.0, a fresh and floral evolution of the brand’s debut scent. This new Eau de Parfum brings a lighter, brighter twist to the original Cosmic fragrance, blending pear accord, vanilla orchid, sandalwood, amber, and pink pepper essence for a balance of vibrance and warmth. FRAGRANCES “I loved […] More
Moroccanoil, a brand renowned for its innovative hair care products, has made a bold entrance into the world of fine perfumery with the launch of L’Originale Eau de Parfum. This debut marks the brand’s first foray into fine fragrances, offering an Oriental Floral scent that captivates both women and men. Launched in 2025, L’Originale is […] More
Billie Eilish introduces her latest fragrance, “Your Turn,” a bold addition to her growing scent portfolio that’s now available for purchase. Unlike her original fragrance, “Eilish,” “Your Turn” offers a playful yet edgy aroma, encapsulating bright notes of bergamot peel, cardamom, and ginger, which evolve into a luscious blend of peach skin, coconut water, and […] More
Agnès b., the iconic Parisian fashion house established in 1975, is making a notable re-entry into the world of perfumery. The brand has announced a global and exclusive fragrance licensing agreement with Extend Beauty, a move that marks a significant expansion in agnès b.’s product offerings beyond its renowned clothing line. FRAGRANCES The collaboration between […] More
Rolls-Royce Motor Cars redefines the in-car sensory experience with Rolls-Royce Scent, an immersive fragrance concept introduced on its flagship model, the Phantom. Crafted by an in-house perfumer from the marque’s Bespoke Collective, this sophisticated scent seamlessly integrates with the natural aromas of the materials used within the motor car, further enhancing the unparalleled Rolls-Royce experience. […] More
