Burberry, the renowned fashion house, unveiled its highly anticipated Spring Summer 2024 Collection, on September 18th, during the ongoing London Fashion Week. Under the visionary guidance of Daniel Lee, the brand’s creative journey seamlessly extends into the realm of summer fashion. This season, the collection embarks on an enchanting voyage, an exploration of lightness, sensuality, beauty, and sheer elegance.
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Among the guests who attended the show were Alice Braga, Barry Keoghan, Bright, Burna Boy, Chen Kun, D Double E, Dope Caesar, Eberechi Eze, Fenn O’Meally, Francesca Hayward, Gabrielle Union, Jammer BBK, Skepta, Jessie Buckley, Jimmy Iovine, Jodie Comer, Joel Edgerton, Christine Centenera, John Glacier, Jourdan Dunn, Julie Adenuga, Kano, Kylie Minogue, Lennon Gallagher, Patsy Kensit, M Huncho, Mabel, Neneh Cherry, Micheal Ward, Mo Farah, Naomi Ackie, Nia Archives, Qi Xi, Rachel Weisz, Ronami Ogulu, Nissi Ogulu, Bose Ogulu, Rosie Huntington-Whiteley, Jason Statham, Saint Jhn, Sheila Atim, Shygirl, Sonam Kapoor, Taylor Zakhar Perez, Temiloluwa Otedola, Tems, Unknown T, Wesley Joseph, Will Sharpe, and Wizkid.
Burberry‘s distinct brand codes undergo a captivating transformation, gracefully permeating clothing, bags, shoes, accessories, and jewelry. Within this collection, a newfound sense of outdoor living blossoms, reimagining the iconic trench coat for the carefree days of summer. Prints take center stage, lending the collection a vibrant and captivating character.
Jewelry and hardware within this collection metamorphose into hand-painted masterpieces, each piece embodying its own unique narrative. Repeated prints, thoughtfully woven throughout the collection, contribute to its cohesive and visually captivating theme.
In a delightful embrace of tradition, Burberry‘s Summer 2024 Collection pays homage to the charming clichés of British fruits and the idyllic English meadows. These quintessential British motifs, delicately incorporated into the designs, imbue the collection with a sense of nostalgia and charm.
With this exceptional collection, Burberry continues to redefine the boundaries of fashion, seamlessly blending heritage with innovation. The result is a breathtaking showcase of style, creativity, and luxury that reaffirms Burberry’s prominent position in the world of high fashion.
All images courtesy of ©BURBERRY