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Rare Beauty Launches Only Murders in the Building Makeup Duo

Inspired by Mabel Mora, this limited-edition set features a new blush shade and a fan-favorite lip oil

Courtesy of Rare Beauty

Rare Beauty, Selena Gomez‘s beloved makeup line, has taken a creative leap by collaborating with Hulu’s popular series Only Murders in the Building for a limited-edition makeup set inspired by Gomez’s character, Mabel Mora. This exclusive kit includes a new Soft Pinch Liquid Blush shade named Resilience, along with the fan-favorite Soft Pinch Tinted Lip Oil in Delight. Announced on social media, this duo is designed to capture Mabel’s signature look, keeping it simple, but with an edge.

Timed perfectly with the season premiere of Only Murders in the Building on August 28, the Rare Beauty x Only Murders set is available for a limited time. Fans are encouraged to act fast, as this exclusive kit is expected to sell out quickly. A special promotion offers a Mini Puffy Tote Keychain as a gift with purchases over $50 using the code “MABEL24,” ideal for stashing makeup essentials like the Soft Pinch Blush. Alternatively, the tote can be purchased separately, adding a fun accessory to any beauty lover’s collection.

Selena Gomez herself took to Instagram to introduce the collaboration, sharing a behind-the-scenes look at the new products. In a video post, Gomez expressed her excitement about the limited-edition kit, stating, “This is Mabel Mora’s go-to duo. It features two of my go-to essentials I wore during shooting this season.” She demonstrated the new Resilience blush shade, describing it as a rich, chestnut brown that’s perfect for fall.

Courtesy of Rare Beauty

The warm, chestnut tone of the Resilience blush provides a natural, sophisticated glow that complements a range of skin tones, making it a versatile choice for the season. Paired with the Delight lip oil, which offers a sheer, hydrating finish, this duo is designed to enhance your features,  while adding a subtle touch of color.

Gomez emphasized that these products were her personal favorites during the filming of Only Murders in the Building Season 4, making this collaboration feel authentic and closely tied to her character. As the new season of Only Murders in the Building unfolds, the Rare Beauty collaboration offers fans a tangible way to connect with Mabel Mora’s character.

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