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Gigi Hadid Stars in Rabanne’s Million Gold For Her Campaign

Gigi Hadid captures the essence of Rabanne’s luxurious new fragrance

Courtesy of Rabanne

Gigi Hadid, the renowned US Dutch Palestinian supermodel, has taken on a new role as the global ambassador for Rabanne’s latest fragrance, Million Gold For Her. In the brand’s stunning campaign, Hadid embodies the essence of modern luxury, effortlessly bringing the fragrance’s theme to life. Dressed in a metallic gold two-piece outfit, Hadid’s look captures the spirit of the perfume, which blends rose, lavender, and a hint of salty mineral musk. The campaign video also shows Hadid in a chic black suit, with her hair styled in soft waves and makeup kept subtle, emphasizing her bold, confident side.

Hadid’s personal connection to the fragrance is evident. “Million Gold For Her reminds me of how Rabanne feels as a brand,” she stated. “I think that a lot of my personality has masculine tinges to it, so I like the mix of feminine and masculine elements in a fragrance.” Her statement underscores the duality that both she and the fragrance represent—a blend of strength and softness.

Taking to Instagram, Hadid offered fans an inside look at the making of the campaign. She posted behind-the-scenes photos, captioned with her reflections on the joyful experience: “The making of the ‘million gold’ commercial was days of trying to keep a straight face through the joy and fun that is dancing with @stephengalloway on set.” Her posts highlight not only the glamorous side of the shoot but also the lighthearted and collaborative atmosphere behind the scenes, enhancing her connection with her followers.

Courtesy of Rabanne

Gigi Hadid ‘s collaboration with Rabanne on the Million Gold For Her campaign exemplifies the merging of high fashion and personal expression. Her ability to bring her own personality and heritage into her work resonates with fans and reinforces her status as a trendsetter. As she continues to expand her roles in modeling and design, Hadid remains a powerful force in the fashion industry, inspiring a global audience.

Written by Anastasija Pavic

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