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Valentino Launches New Born in Roma Scents

Capture Rome in a bottle with the new intense fragrances

Valentino Born in Roma
Courtesy of Valentino-Valentino Launches New Born in Roma Scents

Valentino‘s latest additions to their Born in Roma collection, the Born in Roma Extradose Donna and Born in Roma Extradose Uomo, mark an expansion into the sphere of high-intensity fragrances. These new scents are designed to capture the essence of Rome, with a significantly higher concentration of perfume oils than typical eau de parfums. This enhancement promises a more enduring and expressive fragrance experience, appealing to those who wish to make a statement with their scent.

FRAGRANCE

The Born in Roma Extradose Donna embodies the spirit of a Roman evening, vibrant and enigmatic. It opens with a burst of blackcurrant, providing a juicy, fruity sweetness that captivates immediately. This fragrance then transitions to a heart of rich rum accord, warming the overall scent and enveloping the wearer in a luxurious embrace. It finishes with a base of soft vanilla, its creamy undertones adding a layer of sophisticated indulgence.

 

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In contrast, Born in Roma Extradose Uomo reflects the grandeur of Rome. It starts with a dynamic blend of spices, setting a robust tone. The middle notes of earthy vetiver and aromatic wild lavender add freshness and complexity. The base features a smoky, woody accord, underlining the fragrance’s sophisticated masculinity and making it a powerful personal statement.

Valentino Born in Roma
Courtesy of Valentino

The introduction of these fragrances is a nod to the heritage of Roman culture and addresses the modern demand for potent and lasting scents. Valentino’s decision to increase the oil concentration strategically caters to consumers seeking a more pronounced and enduring fragrance experience.

Valentino Born in Roma
Courtesy of Valentino

Valentino offers Born in Roma Extradose Donna in 30ml, 50ml, and 100ml bottles, providing options from travel-friendly sizes to a more substantial presence on one’s vanity. Born in Roma Extradose Uomo is available in 50ml and 100ml, tailored to those who prefer larger, less frequent purchases.

These additions aim to enhance Valentino’s portfolio by delivering a new level of intensity and longevity in fragrances, reinforcing the brand’s position in the luxury market while meeting modern consumers’ desires for distinctive and expressive scents. As these fragrances become available, they are expected to resonate with lovers of fine perfumery, opening a new chapter in the art of fragrance at Valentino.

Written by Anastasija Pavic

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