Fans of Balmain are in for a treat with the special L’ORÉAL PARIS X BALMAIN collaboration set for a release in September 2017. The capsule collection consists twelve matte shades by Color Riche, designed with a multi-cultural sentiment in mind with every shade in mind.
“No matter your origin, no matter your tribe. Come together, be seen, be heard. United, we are invincible. Because we are all worth it.” – shared Balmain Creative Director Olivier Rousteing
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L’Oréal Paris and Balmain have premiered the new lipstick collaboration with Balmain Paris along with a striking fashion campaign featuring creative director Olivier Rousteing alongside an army of top models stars. Stars of the campaign are Lara Stone, Cindy Bruna, Doutzen Kroes, Soo Joo Park, Ysaunny Brito, Ming Xi, Neelam Gill, Valentina Sampaio, Luma Grothe, Maria Borges and Alexina Graham and Grace Bol. In charge of the photography was Nico Bustos.
The L’Oréal Paris x Balmain Paris Color Riche lipstick collection is to be released in September ahead of Paris Fashion Week. Every supermodel got a shade of her own, and Balmain gave the Rousteing’s top model Army three tribes. Scroll down for more and to see which girl got which lipstick.
GLAMAZONE TRIBE
905 BALMAIN INSTINCT: Ysaunny Brito (Star Shade)
647 URBAN SAFARI: Alexina Graham
648 GLAMAZONE: Luma Grothe
469 FEVER: Maria Borges
COUTURE TRIBE
356 CONFIDENCE: Doutzen Kroes (Star Shade)
355 DOMINATION: Lara Stone
468 LIBERATION: Cindy Bruna
256 CONFESSION: Ming Xi
ROCK TRIBE
467 FREEDOM: Soo Joo Park ( Star Shade)
650 POWER: Valentina Sampaio
902 LEGEND: Neelam Gill
901 REBELLION: Grace Bol
All Images Courtesy of Balmain