Barénia by Hermès is a new addition to the brand’s fragrance lineup, launched in 2024. Created by Christine Nagel, this chypre fragrance offers a blend of fresh, floral, and woody elements. It opens with top notes of miracle berry and bergamot, followed by a heart of white ginger lily, and settles into a base of […] More
PHLUR‘s Soft Spot Eau de Parfum offers a modern take on the floral fragrance family, blending warm, inviting notes of vanilla orchid, sandalwood, and musk. As a skin-on-skin scent, Soft Spot brings a touch of intimacy, wrapping the wearer in a delicate yet sultry veil of warm florals and amber. This fragrance is designed to […] More
Reference Studios has launched its new brand, Reference Times, marking its entry into the olfactive world with a series of innovative fragrances. The debut took place at the Dover Street Parfums Market during Paris Fashion Week, with the first fragrance being a collaboration with NO/FAITH STUDIOS. Developed in partnership with EveryHuman, a tech-driven company […] More
Glossier introdues its latest fragrance collection, “Impressions of You,” which includes the beloved Glossier You Eau de Parfum alongside two new additions, Rêve and Doux. Set to launch on October 3rd, this collection is designed to create a personalized scent experience that interacts beautifully with individual body chemistry. Both Rêve and Doux feature the same […] More
Chanel ’s new No. 5 campaign, set for release in October, presents a cinematic twist with Hollywood stars Margot Robbie and Jacob Elordi as the leads. Directed by Luca Guadagnino, the short film See You at 5 follows the two actors as they navigate the anticipation of a missed rendezvous. Robbie, who has been an […] More
Cult Gaia, renowned for its iconic fashion pieces, has officially entered the beauty industry with the launch of its first fragrance line. The brand’s bold foray into perfume introduces three distinct scents, each inspired by Farsi words and designed to capture unique elements of nature and the human experience. The trio of fragrances—Zan, Mast, and […] More
Rihanna’s Fenty Beauty has once again pushed the boundaries of fragrance innovation with the launch of Fenty Eau de Parfum in a solid balm form. Encased in a jewel-like compact, the solid balm parfum embodies the same magnetic and multifaceted qualities as the original liquid perfume, offering an alcohol-free, long-lasting fragrance that is both refined […] More
Today marks the launch of Hermès‘ latest addition to its fragrance collection: Barenia Eau de Parfum. This new feminine fragrance pays homage to the brand’s iconic Barenia leather, known for its luxurious texture. Barenia Eau de Parfum embodies the essence of a woman who is free-spirited, with a daring energy that is impossible to resist. […] More
Gigi Hadid, the renowned US Dutch Palestinian supermodel, has taken on a new role as the global ambassador for Rabanne’s latest fragrance, Million Gold For Her. In the brand’s stunning campaign, Hadid embodies the essence of modern luxury, effortlessly bringing the fragrance’s theme to life. Dressed in a metallic gold two-piece outfit, Hadid’s look captures […] More
Ôrəbella has just launched Nightcap, an intriguing new addition to their fragrance line that promises to blend warmth, comfort, and a touch of the unexpected. This aphrodisiac fragrance is designed to evoke a sense of nostalgia while delivering a unique sensory experience. The scent profile of Nightcap is built around a core of cozy vanilla, […] More
Prada introduces its latest fragrance, Paradoxe Virtual Flower Eau de Parfum, expanding the boundaries of sensory perception within the Fresh Floral fragrance family. This innovative scent, crafted in 2024, showcases floral elements enhanced in a unique way by Artificial Intelligence. This advanced technology allows perfumers to explore new creative possibilities and compose unexpected accords. […] More
Set against the iconic Hollywood sign, Miley Cyrus stars in the latest Gucci Flora campaign, embodying the empowering joy of creativity and nature. This campaign, envisioned by Sabato De Sarno, introduces Gucci Flora Gorgeous Orchid, the House’s first ozonic floral gourmand scent. The imagery captures Miley in a serene, flower-filled landscape, evoking a sense of […] More
